Marketing Executive 6299
Marketing Executive
Location: Coleford, Gloucestershire
Hours: Monday to Friday, 08:30 – 17:00 (1-hour lunch break)
Salary: Competitive Salary
Job Description
Our client is seeking a creative and driven Marketing Manager to work closely with the team and assist in maximising the company’s digital presence across markets and sectors.
Key Responsibilities of a Marketing Executive
- Manage marketing digital assets and platforms.
- Support the Marketing Manager in implementing marketing campaigns and activities.
- Enhance brand awareness across markets and sectors.
- Collaborate with internal teams to gather technical, case study, and marketing content to support campaigns, events, and trade shows.
- Write and develop engaging, technical, and creative content for both online and print media, including photos, videos, graphics, and animations.
- Update and maintain the internal Marketing Hub.
- Manage social media channels and the website to boost audience engagement, in alignment with the marketing plan.
- Assist in organising exhibitions and events, with occasional support at trade shows on location.
- Work with external agencies and the Marketing Manager to support campaigns and generate analytic reports.
- Conduct research and monitor competitor marketing activities.
- Research advertising and marketing opportunities.
- Identify promotional opportunities (exhibitions, sponsorships, and advertising leads) and implement them.
- Liaise with external printers, designers, and other suppliers.
Key Skills of a Marketing Executive
- Recognised marketing or business qualifications.
- Extensive knowledge of CMS – WordPress (for daily content management).
- Experience in digital promotional campaigns, including campaign management and performance measurement.
- Strong understanding of digital and social marketing best practices.
- Proficiency in MS Office, including Word, Excel, and PowerPoint.
- Proficiency in Canva or similar design tools.
- Knowledge of basic video production, photo editing, animations, and graphics.
- Business savvy and commercially aware.
- Excellent copywriting, editing, and proofreading skills for both online and print.
- Strong communication skills.
- Ideally, experience in B2B marketing.
- Excellent time management and organisational skills.
- Strong interpersonal and customer-facing skills.
- Can-do attitude with a commitment to delivering results.
To be considered for this role, please email your CV to katie.tyrrell@first-base.co.uk or call Katie on 01453 755330.
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